Mother's Day Match-Up: ONE Shirt Pre-Sale Now in Women's Sizes!

This Mother's Day, we're celebrating the adventure-loving, always-prepared, endlessly supportive moms who do it all. And what better way to say "thank you" than with a matching outdoor moment in our bestselling ONE Shirt — now available in women's sizes for the very first time!

Whether you're hiking to your favorite picnic spot, exploring a new trail, or splashing at the beach, you and your little ones can now match in comfort, function, and style.

Why Moms Love the ONE Shirt

The ONE Shirt was designed to simplify getting outside with kids — less laundry, fewer outfit changes, and more time for play. And now, it's here for you too.

👗 Minimalist and Practical: One piece = one decision = more time outside.

🌞 Quick-Drying and UV Protective: For hikes, beach days, muddy adventures, and everything in between.

🥞 Unmatched Comfort: Lightweight bamboo fabric that's breathable, soft, and built to move with you.

💋 Designed for Kids, but got hundreds of requests from Moms: Our new women’s sizes are made with movement and functionality in mind—all while coordinating with your little explorer.

Presale Details

⚠️ Limited Quantities Alert: We’re only ordering about 12 shirts in each color and size, so don’t wait!

📅 Presale Opens: April 3rd
🌟 Special Mother’s Day Offer:

25% off during presale: Automatically applied. We won't be putting these on sale again till Black Friday.
Limited-Edition Gift: All orders include a matching Mom & Kid Adventure Patch to commemorate your matching moment.

🚫 Note: Shirts will not arrive in time for Mother’s Day. Estimated shipping is mid-May. But trust us, it’s worth the wait.

Order the ONE Shirt Presale Now

Matching Moments to Celebrate This Mother’s Day

Here are a few of our favorite ways to match in your ONE Shirts this Mother’s Day (or right after they arrive!):

🌿 Nature Walk & Picnic: Keep it simple with a stroll and snack in your favorite neighborhood green space.

🏖 Beach Adventure: Let the kids get sandy and wet while you stay comfy in quick-dry gear.

💚 Photo-Ready Moments: Snap a few photos in matching outfits with no stress, no outfit changes, and all smiles.

🌧 Rainy Day Puddle Jumping: Who says you need sunshine to celebrate? Pull on your boots and go splash!

Why Matching Matters (Beyond the Cute Factor)

It’s not just about the photo op. Matching your kids sends a message:

✨ "We're a team."
🤍 "Adventure is for everyone."
🌱 "I'm in it with you."

These little moments in nature, dressed in the same gear, build big memories. And that’s the heart of Play Outside.

Final Thoughts: Matching, Mud, and Motherhood

This Mother's Day, step into the moment — with dirt under your nails, wind in your hair, and your kiddo's hand in yours. With the ONE Shirt now in women's sizes, you can match your little one while embracing the joy, the mess, and the magic of motherhood outdoors.

📍 Join the Presale — before they sell out!